Panalpina recognised that they had significant paperwork requirements and manual processes within their organisation, creating needless bureaucracy and inefficiency which adversely impacted employees and customers.
Panalpina wanted their digital transformation strategy to approach to focus on more than internal processes and cost savings. So, they put the customer at the centre of the program.
Panalpina needed an online system through which customers could manage their entire supply chain end-to-end, with all partners, in one digital place. The system was also required to shorten response times, offer multiple communication channels to customers and partners and drive down costs.
The Panalpina Group (now owned by DSV) was one of the world’s leading providers of supply chain solutions combining its core products of Air Freight, Ocean Freight, Logistics and Manufacturing to deliver globally integrated, tailor-made end-to-end solutions. The group operated a global network with 500 offices in around 70 countries, worked with partner companies in another 100 countries and employed approximately 14,000 people worldwide.
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